Brand, copy and site · France
Health after 45, with no guilt and no forbidden foods
A naturopath with a growing channel and no logo, because her face is the logo. People land here already liking her, so the site had to sound exactly like her and nothing like a clinic.
- Role
- Brand, copy, design, code
- Stack
- Astro, Tailwind, GSAP, Lenis
- Year
- 2026
- Status
- Built, not deployed
What I built
Written, designed, and coded by hand
- French copy pulled from her own words, kept in her voice
- A method deck that stacks and holds as you scroll
- Category chips and a card grid that link out to her real videos
- A second page written for brands, reachable from the footer only, because it is not for her audience
- A custom 404
The brand kit
Locked before a line of code
The palette and the type pair, decided first and never negotiated during the build. Every color below is pulled straight from the site itself.
Palette
Type
- Baloo 2 Display · 700 / 800
- Shantell Sans Accent · Variable
- Nunito Sans Body · 400 / 700
Motion
Calm, warm, unhurried. Smooth scroll, two easing curves for the whole site, two pixel solid borders instead of soft shadows. One accent color with exactly one job.
The whole page
The whole page, top to footer
Scroll inside the window below. This is the real page, captured at full height.
On a phone
Built at 390 pixels first
Every section is drawn on the phone before it is drawn on the desktop, then opened up. Most of your customers will only ever see this version, so it does not get the leftovers.
More than one page
The second page, written for brands
Want one like this for your business?
Book a time and tell me what your business does and what your current site is not doing. On the call, I tell you what I would build.